Benefit cosmetics biography


Benefit cosmetics biography template

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Benefit Cosmetics

American cosmetics company

Benefit Cosmetics LLC is a manufacturer of cosmetics founded and headquartered in San Francisco, California. It is a subsidiary of LVMH Moët Hennessy Louis Vuitton.

History

Benefit was founded by the twin sisters Jean and Jane Ford.[2] Born in Indiana, they attended Indiana University before moving to San Francisco.[3] In 1976, the twins opened a beauty boutique named "The Face Place" in San Francisco's Mission District.

Benefit cosmetics biography

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    • The Face Place later moved to Kearny Street in downtown San Francisco in the 1980s.[4]

    In 1989, the Face Place product catalog was developed. The Fords then focused on department store distribution and renamed the company Benefit Cosmetics in 1990.[5] In 1991, Benefit opened its first U.S.

    department store in Henri Bendel, located in New York City. In 1997, Benefit went international with its expansion into Harrods in London. Soon after,[when?] the Benefit